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Wall Art and Photo Gifts from Advertising Archives

30588265

The Advertising Archives specialise in vintage illustrations including adverts, posters and magazine covers

Media ID 20633301


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> Europe > France > Paris > La Vie Parisienne (The Parisian Life)


VISUAL DESCRIPTION
The image is a vintage magazine cover for "La Vie Parisienne" from Saturday, May 22, 1937. It features an illustration of a stylish couple enjoying a leisurely moment outdoors. The man is reclining on the grass with his head resting in the lap of a woman who sits upright behind him. He wears casual attire—a short-sleeved green shirt, grey shorts, and brown shoes—typical of relaxed outdoor wear from that era. The woman dons an elegant striped dress with red accents and holds what appears to be a glass of wine in her hand while gazing into the distance with an expression of contentment. She also has strawberries on a plate placed over the man's thigh, suggesting they are sharing a picnic. Her hair is styled in classic waves indicative of 1930s fashion, complementing her sophisticated appearance. In the background, there's an impressionistic representation of scenery that suggests they might be sitting by the seaside or overlooking some expanse of water given its blue hue at the horizon line. The text above them reads "La Vie Parisienne, " which translates to "Parisian Life, " hinting at themes related to urban sophistication and romance often associated with Paris during this time period. Below them is French text that says: "Ah! qu'il est court le temps des cerises!" This phrase can translate as "Ah! How short is cherry season!" which could metaphorically refer to fleeting moments of pleasure or youthfulness captured within this idyllic scene. Overall, this cover art encapsulates elements characteristic of La Vie Parisienne's style: romanticism, elegance, and joie de vivre set against interwar France’s cultural backdrop.

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